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The Art of Cigarette Warning Labels

Joanna Cohen, director of the Institute for Global Tobacco Control, explains how to make a great cigarette warning label.

Read "Frontiers of Public Health: Tobacco Control - Clearing the Air."

Comments

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  • cheryl

    USA 05/12/2011 10:06:56 PM

    Lady are so far off in left field it's laughable. If you think ugly teeth pictures or big scary words are going to make a difference you are not dealing with reality. What makes you think you know about the mind control of a smoker? Please don't assume that we are stupid and we need scary pictures to change our minds. If that we true, and you believe it would work, then I assume you are also going to put pictures of dead accident victims on all bottles of liquor, or livers full of disease, and for obesity you can put gangrene legs on food packages or exploded hearts dripping with blood. Get real and maybe you can find something else to spend your time on. This is a big waste of time. Unless I see you showing all the other things I mentioned, let's not talk about focusing on cigarette packs because just as many people die as a direct result of alcohol and or obesity.

  • Claudia Dion

    Charleston, SC 05/16/2011 11:08:25 AM

    Of course, the tobacco industry isn't going to make any changes to cigarette warning labels unless it is forced to. Even though we (and they) know that tobacco is poison, we also know that fear is not a long-term motivator. Scary pictures may impact older users but not younger ones - young people feel invincible. How about putting financial warnings on labels, especially in this economy? For instance, "Can you afford to smoke? Quit today and save $1500 or more in one year."

  • Leonard Hall

    Kansas City, KS 05/18/2011 12:55:27 PM

    Actually, according to CDC, smoking kills about 430,000 Americans yearly. The other habits mentioned don't come close to this number. In addition to killing 430,000 Americans yearly, smoking is responsible for BILLIONS of dollars in health-care spending which is paid-for by insurance companies, which (now, under the new health-care law) must be spread nearly-equally across smokers and non-smokers alike.

    Smoking is lethal, hugely expensive, and voluntary.

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