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Packs of Lies

Story by Salma Warshanna-Sparklin • Photography by Chris Myers

It took “a herculean effort” on the part of researchers and global partners to scour store shelves in 14 low- and middle-income countries and collect 3,000-plus tobacco product packs—all in 2013—says Katherine Clegg Smith, PhD. She has led the Tobacco Pack Surveillance System (TPackSS) project to assess compliance with health warning laws and detractive design elements. “It’s incredible what can be communicated on a pack,” she says.

Courtesy of the Institute for Global Tobacco Control.

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